HOLLYWOOD -- Ilon Specht is the brains behind what started as an ad campaign for a hair dye from L'Oreal Paris - but went on to become the company's iconic slogan, used now for more than 50 years: ...
A great ad slogan reveals the disproportionate power of a few carefully chosen and arranged words. It can send a product soaring, save a business, launch a career. A great slogan must, first, be ...
FORT STEWART, Ga. (AP) — Visiting with rank-and-file troops Tuesday in Georgia, the U.S. Army's top general had a young soldier dial up his father for a cellphone conversation in which he praised the ...
Subaru dumps the “Driven By What’s Inside” slogan next week in favor of “Think. Feel. Drive.” created by a new ad agency. Print ads and a new TV spot will focus on all-wheel-drive verses ...
Ms Newton from Nixi Body spotted Sweaty Betty's advert with the "No ifs. Just butt." slogan earlier this year Activewear brand Sweaty Betty has become involved in a new dispute over advertising ...
Visiting with rank-and-file troops Tuesday in Georgia, the U.S. Army’s top general had a young soldier dial up his father for a cellphone conversation in which he praised the man’s son for ...
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