Every year on May 9, New Era's game-changing 59FIFTY® fitted cap silhouette is honored for its cultural influence, generational relevance and storied legacy. To mark this year's 59FIFTY Day, New Era ...

In celebration of its 30th anniversary, we look back on Spike Lee's red Yankees New Era fitted hat from 1996 that started it ...

A different look is available for fans wanting to represent their favorite MLB teams in a unique way is live. Major League Baseball, along with its longstanding partnership with New Era, has come out ...

Pitchers and catchers across the MLB are set to report to Spring Training next week, meaning games are right around the ...

Celebrating the 70th anniversary of its signature cap, New Era has unveiled The 59FIFTY Story, a documentary charting the famed silhouette’s journey from standardized baseball uniform to cultural ...

BUFFALO, N.Y. (WIVB) — New Era made its first fitted baseball cap in the early 1930s. In 1954, the cap was redesigned to be more of a uniform piece for the sport. Now, 69 years later, they are ...

New Era is celebrating its annual 59FIFTY Day on May 9 with a limited-edition, seven-cap collection created alongside legendary filmmaker and cultural visionary Spike Lee The drop honors the 30th ...