People1y
This Is Why McDonald's Is Flipping Their Golden Arches Upside Down to Become 'WcDonald's'
As for the reason behind the campaign, Tariq Hassan, Chief Marketing and Customer Experience Officer at McDonald's USA, said that it is a result of anime becoming a "huge part of today's culture." ...
Warc1y
How McDonald’s built a culture of creative effectiveness
02:39 – Tariq Hassan on Famous Orders. 05:35 – What caused McDonald’s transformation? 06:45 – The link between creativity and impact at McDonald’s. 09:16 – Who is responsible for ensuring this new ...