Popular IRL streamer CDawgVA has voiced concerns over the genre's evolution, lamenting a shift from genuine exploration to ...

IRL Movie Club is a nationwide initiative with events promoting in-person theater-going and post-screening discussions. By Zoe G. Phillips Last month, a bunch of people showed up at the Roxie Theater ...

"Instead of tired formats, we need to think about how to broaden our audience to consumers thirsting for high-quality, ...

Out-of-home media and IRL marketing company Outfront Media has tapped Epic Games marketing exec Stacy Minero as its new chief ...

I Ate Video Game Snacks IRL… and Tested Them for CavITIES! 🦷🍬 Welcome to the ultimate Gamer Food vs Cavities Challenge! In ...

“IRL” will no longer be a generic category on Twitch. The company is introducing more than 10 specific categories for streamers who want to broadcast non-gaming entertainment, according to information ...

What do you do if you’re an event discovery startup and suddenly it’s illegal to attend events? You lean into the cultural shift and pivot. Today, $11 million-funded calendar app IRL is morphing from ...

Walmart's latest PR play -- its Intelligent Retail Lab store in Levittown, NY -- swept through the media hard this week. Its Intelligent Retail Lab store, or IRL for short, has been the absolute toast ...

The rubber’s about to hit the road on a new creator-powered kart racing franchise, the Internet Racing League, which will ...

Before March 2020, company offsites were commonplace and used for a wide range of purposes—mission/vision/values sessions, strategy workshops, team-building, sales ...

“We have all seen the state of the market,” IRL CEO and co-founder Abraham Shafi wrote in a company-wide memo where the social app announced it would be dramatically cutting staff. Similar to dozens ...