R ay recently mentioned on stream that he lost his Adidas sponsorship. In a direct message to the fans, Ray confirmed the ...

Liverpool are feeling positive ahead of the summer transfer window, especially after agreeing a deal to re-sign Adidas as the ...

Adidas’ sponsorships of leading teams and players ... apparel and footwear for professional and amateur athletes, sports equipment, and sports-inspired fashion for both athletes and nonathletes ...

From a beauty brand backing women’s wrestling in Missouri to B2B firms like Xero sponsoring England’s Lionesses, sports sponsorship has evolved from the badging exercise it once was.

So far this year, MLS sponsorship revenue is up double ... senior director of soccer sports marketing at Adidas North America. Adidas has long partnered with top European soccer clubs and federations.

And on top of it all? That very noticeable splash of pink comes with the J logo and the adidas crest, and the new ...

Swiss shoe company On has signed a partnership agreement with the Athletics Integrity Unit (AIU) that will help fund extra anti-doping tests for its sponsored athletes.